Outline Business Plan
Accolade Partnership Limited

Accolade is proposing to raise funds from the issue of additional share capital under their existing, approved Enterprise Investment Scheme. This will fund growth from being a 'little local' office product dealer into a large, international on-line supplier.

In effect, this EIS is an investment in a NEW venture; one that happens to have been trading for more than 34 years! So...there's much less chance of 'cash burn'.

An E.I.S. permits an investor to participate in running a business and to receive reasonable remuneration for this. Accolade would welcome relevant assistance when directed towards achieving profitable returns and growth in share value.

An investor cannot be 'connected' to a company by owning more than 30% of it. A trading relationship is allowed, providing transactions are not on preferential terms. 

For instance, an investor purchasing office products for their business could buy from a stationer in which they hold less than a 30% shareholding. This could be on 60-day credit, or even a consignment stock basis, if those terms were available to other customers. Prices paid would have to be competitive to ensure compliance. 

It is therefore possible for a minority shareholder to be paid as a Non-Executive Director of a supplier to their other business...and to benefit from EIS tax reliefs.

Looking out for investor interestsA key component of the Accolade E.I.S. is having a credible EXIT strategy for investors. Having been an employee owned company since 1999, there are strong incentives for staff and franchisees to purchase maturing Enterprise Investment Scheme shares. 

Whilst HMRC Rules prohibit any pre-arrangement for realisation of E.I.S. shares, Accolade expect that there will be a ready market for these after 3 years. High dividend earnings, coupled with our existing employee-ownership structure, will become an essential element for enhancement of Accolade shareholder benefits.

The current Principal Shareholder will be 65 this year, so an outright trade sale is also a possibility. Were this to happen, it may inhibit re-cycling of shares. 

Accolade has identified a dramatic increase in web trading...year upon year... within it's traditional market sector (business to business office supplies or B2Bos).

As a result, Accolade has developed unique websites that are significantly faster, better and larger than those of any competitor. *See hyper-link to website below.

Thanks to a super-fast internal search engine, more than 43,000 products feature naturally high on Google Search. Our portfolio contains >57,700 popular items. This high Google SEO ranking is enhanced by our unique product descriptions & images.

You'll notice that this website consistently appears on Page 1 of Google for the search string 'Enterprise Investment Scheme'...without the aid of costly AdWords!

Similar search engine optimisation is projected onto 'Google Product Search' to ensure that this no-cost advertising drives rapid expansion of our customer base.

Recruitment of additional staff is essential to cope with the flow of new business that can be generated simply by 'turning on the Google Product Search tap'.

Having attracted new customers, the Accolade websites provide user-friendly benefits such as grouping products by category into 'Related' items alongside cheaper alternatives displayed as 'Similar'.

Accolade's objective is to establish a long-term relationship with first-time buyers. 
Our Detailed Business Plan (password protected) explains how this is achieved.

Purchasing out-with normal Office Supplies Trade channels enables Accolade to maximise the profit on every line of every order...at no cost to the customer.

Operating from its own low-cost warehouse allows Accolade to break-even on the price charged for shipping products to customers, even on international orders.

Cash received from online customers is immediate; either by BACS or Credit Card.

Payment to suppliers is mostly on 55 or 60-day terms making for a positive cash flow. This is further enhanced by debtor funding for 28-day credit accounts approved by Clydesdale, Accolade's bank for the past 20 years.

Having been established for more than 34 years, Accolade has credibility in the eyes of both customers and, crucially, manufacturers who are very supportive.

Our award-winning status enhances a long-established reputation for reliability. We hold a National Training Award and a Fit for Work Award for Positive Employment Polices towards Disabled People presented by Prime Minister Margaret Thatcher. Arts, Business & Guide Dog accolades show our commitment to community affairs.

Growth, even in a harsh environment
This tax-efficient Accolade Enterprise Investment Scheme opportunity is in the latter stages of its implementation. Significant investments, both in terms of cash and effort, have been made throughout the last 10 years to bring this experiment to launch stage. A project last year proved our marketing concept worked. But that exercise created more profitable orders from new customers than could be efficiently processed by Accolade's existing staff members.

To ensure compliance with HMRC EIS Rules, funds subscribed for new shares will immediately be utilised in the development of Accolade Partnership Limited. There is an immediate requirement for additional staff to fully exploit this opportunity. That's why our previously 'Friends & Family' only EIS is now being more widely advertised.

Whilst HMRC Rules prohibit any pre-arrangement for the eventual realisation of EIS shares, Accolade expect that there will be a ready market for these after 3 years. High dividend earnings, coupled with our existing employee-ownership structure, will be an essential part of enhancing the share value of Accolade Partnership Ltd.

Recently, Tax Tribunals have decided against two taxpayers, resulting in EIS relief being withdrawn. These HMRC cases (Skye Inns and Benson Partnership) illustrate why it may be prudent to invest in a company that has a 'weather-eye' open to all matters pertaining to Enterprise Investment Schemes. For example, Accolade's Employee Ownership pre-dates our Enterprise Investment Scheme by four years.

A full Business Plan is available to bona-fide prospective investors on request.

Link to Accolade website (opens in a new window)

An Enterprise Investment Scheme is by far the best way of exploiting tax breaks

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EIS relief takes the edge off your tax bill

Inaccessible Pinnacle 
Sgurr Dearg 
Isle of Skye 
Scotland

Photo taken by Bill Gray, 
Managing Director @ Accolade, 
Sunday May 1st 2011

"He either fears his fate too much,
Or his deserts are small,
That puts it not unto the touch, 
To win or lose it all."

Extract from 'My Dear and Only Love' written in 1643 by James Graham, Marquis of Montrose.












Original text & images are Copyright to Accolade Partnership Ltd © 2014

Original images have been pixellated with a pattern that makes them identifiable as the unique copyright property of Accolade Partnership Ltd. © applicable within all legal jurisdictions, worldwide.

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Accolade EIS is an appropriate investment for UK income tax payers who can self-certify that they are sophisticated investors
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